Founder / President, Madison Avenue Marketing Group
Member, American Advertising Federation
Member, Scent Marketing Institute
Member, Experience Marketing Association
Past Chairman of the Board, Experience Marketing Association
Past President, American Advertising Federation – Toledo Chapter
In 1989, Jerry founded the company that would become BusinessVoice. He partnered with Steve Timofeev to form WebArt in 2004, and created SensoryMax in 2012. In 2015, he introduced MadAve Marketing Management and joined with Terry Lesniewicz to start d2i. Together, the five agencies make up MadAveGroup.
Jerry also created The MadAveCollective, an agency that provides branding, advertising and design services for budget-strapped non-profits while, at the same time, helping develop the careers of aspiring creative professionals.
Jerry has served other organizations as well. He’s a founding member of the Customer Experience Marketing Alliance, a global partnership of premier point-of-contact marketing agencies. He was a pioneering member of the Experience Marketing Association and has served as its Chairman, Vice-Chairman, and Marketing Chair. Jerry has also worked with the Toledo Area Business Network, the Chief Executive Boards, and the Young Entrepreneur Society, and served as a trustee for the Huntington Community Center.
He also served as President of the Toledo Chapter of The American Advertising Federation and in 2012, he received that organization’s highest honor, The Silver Medal Award. Recently, Jerry was inducted into the Entrepreneurial & Business Excellence (EBE) Hall of Fame.
In demand as a speaker and trainer, Jerry has addressed dozens of conferences, seminars and symposiums, and conducted workshops and training sessions for companies throughout the country. His areas of expertise include marketing; communication; tactical, strategic, and consultative selling; sales management; and business development.
Jerry’s skill at gaining authentic dialog and his rigid adherence to “truth over harmony” are appreciated by his colleagues and clients alike; many of whom have been with him for more than a quarter century.
Outside of work, Jerry enjoys participating in sports, outdoor adventure and travelling with his fiancé, motorcycling, and playing music with his brothers, sons and friends.
What Others Have Said About Jerry
“Jerry and his team are all consummate professionals. They are responsive, flexible, easy to work with and always seem to take the high road with their clients. It has been a pleasure working with them.” – Susan Hoekstra / Director of The Client Experience, UBS
“Jerry is a hard-driving, fast-paced leader who knows how to get things done. He gets to the heart of any situation in minutes and instinctively makes the right move. He is a dynamic speaker who can capture any audience’s attention and hold it for as long as he chooses. Jerry’s marketing skills are nothing short of guru status. I have worked with Jerry on several projects and I am honored to be associated with someone of this caliber.” – Rick Welsh / Board of Directors, On Hold Messaging Association