Fragrance / Aroma Marketing
Smell is one of our strongest senses, affecting mood, memory and perception. The right fragrance can elicit feelings of nostalgia, comfort, even pleasure. Aroma Marketing harnesses the unique power of your customers’ olfactory senses to create long-term associations with your specific product or brand.
In fact, aroma, experience and memory intertwine to create a link that can literally last a lifetime. By connecting your products, services or environment to a specific aroma, you can build a positive experience that stays in the minds of your customers long after they’ve left your store or other facility.
Case Studies: Premier